BAJA LINGGA ASKARA (BLA) IS A SUPPLIER OF IRON AND STEEL PRODUCTS, LOCATED IN DENPASAR, BALI. WE DESIGNED THEIR BRAND IDENTITY AND COLLATERALS.
SERVICES
IDENTITY l DIGITAL STRATEGY l BRAND COLLATERAL l ART DIRECTION
IDENTITY l DIGITAL STRATEGY l BRAND COLLATERAL l ART DIRECTION
WE HELPED BLA TO REBRAND THEIR PREVIOUS IDENTITY REALISE THEIR VISION OF CREATING A BRAND THAT IS KNOWN FOR PROVIDING EXCELLENT PRODUCT KNOWLEDGE AND PRODUCT AVAILABILITY. WITH THIS IN MIND, BLA AIMS TO ENSURE THEIR POSITION AS A TRUSTED LEADER IN THE STEEL INDUSTRY.
CHARACTERISTIC: MASCULINE, MODERN
THE WORDMARK FOR BLA IS INSPIRED BY THE STEEL BEAMS COMMONLY FOUND IN CONSTRUCTION AND STEEL FACTORIES. THE VERTICAL LINES SYMBOLIZE METAL BEAMS, A KEY PRODUCT IN BLA'S OFFERINGS, WHILE THE LETTER LAYOUT MIMICS STEEL BEAMS FORMING FRAMES USED AS FOUNDATIONS IN BUILDING AND HOME CONSTRUCTION
CREATIVE DIRECTOR
SUEL MORIS
BRAND STRATEGY
ARYA SUTEDJA
GRAPHIC DESIGNER
ZAHRABANI, PETRUS DANIEL
PHOTOGRAPHER
KRISNA SANGGING
COPYWRITTER
KAMAISO CHEKITANA
ACCOUNT EXECUTIVE
KAMAISO CHEKITANA
SUEL MORIS
BRAND STRATEGY
ARYA SUTEDJA
GRAPHIC DESIGNER
ZAHRABANI, PETRUS DANIEL
PHOTOGRAPHER
KRISNA SANGGING
COPYWRITTER
KAMAISO CHEKITANA
ACCOUNT EXECUTIVE
KAMAISO CHEKITANA
